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You’re likely in this position:
This guide is your new best friend → we’re teaching you how to edit them professionally with AI, without having to pay anything!
Answer: The best way to edit your videos for Instagram and TikTok is to use an online free editor like SendShort. Upload the video and AI takes care of it!
First, select a video editing tool that fits your needs. For quick and efficient edits, SendShort is a great choice.
It’s specifically designed for short videos and offers an intuitive interface that makes editing a breeze.
Upload your video clips to your chosen editor. This step helps you organize and prepare your content for editing.
Edit your footage by trimming out unnecessary parts and cutting your clips to the desired length. In SendShort, use the trim tool to quickly cut out the dull moments and focus on the highlights.
Enhance your video with music and sound effects to make it more engaging. SendShort offers a range of royalty-free music and sound effects that can easily be added to your clips, ensuring your video stands out.
Text and captions are crucial for catching viewers’ attention and conveying your message. Use SendShort’s text tools to add eye-catching titles, subtitles, and captions to your video.
Once you’re satisfied with your edits, export your video in the format best suited for Instagram or TikTok. SendShort simplifies this process with preset export options tailored for different platforms.
The best advice: To create engaging Reels and TikToks, start by hooking viewers early. The first few seconds are crucial for capturing attention, so begin with something visually striking or intriguing. This could be a bold statement, an eye-catching visual, or an unusual premise. If you don’t grab their interest right away, they might scroll past your video.
| Best Practice | Description |
|---|---|
| Strong Hook | Grab attention quickly. |
| Keep It Short | Focus on a single message. |
| Trending Audio | Use popular sounds and music. |
| Text & Captions | Highlight key points and ensure accessibility. |
| Effects & Transitions | Add dynamism with effects and smooth transitions. |
| Mobile Optimization | Ensure content looks good on small screens. |
| Follow Trends | Participate in current trends and challenges. |
| Calls-to-Action | Prompt viewers to like, share, or follow. |
| High Quality | Maintain good lighting and sound. |
| Review Performance | Analyze metrics to improve content. |
And then there’s this: Keeping your content concise is key. Both TikToks and Reels thrive on brevity, so aim for short, impactful clips. Typically, videos between 15 to 60 seconds work best.
Make sure every second of your video adds value or contributes to the overall message to maintain viewer engagement.
Answer: You can edit videos for Instagram and TikTok directly within their apps when uploading. Alternatively, use SendShort for advanced editing features.
Answer: Yes, you can use the same video for both Reels and TikTok, but make sure to optimize it for each platform’s specific format and audience. Adjust aspects like text placement and music to fit each platform’s style.
Answer: Yes, but with slight adjustments like different captions.
Posting the same content on both TikTok and Instagram Reels can be effective, but tailor your approach for each platform. Customize captions, hashtags, and even editing styles to fit the unique audience and trends of each app for better engagement.
With SendShort, editing videos for Instagram and TikTok becomes a streamlined process, allowing you to create high-quality, engaging content quickly.
Happy editing!
Thanks a lot for reading this,
David Ch
Head of the Editing Team at SendShort
David leads the editing team at SendShort. With this help, the team delivers the latest guides on using your favorite social media apps and creating short-form content.
