- Monday: 9 AM, 11 AM, 1 PM
- Tuesday: 8 AM, 10 AM, 4 PM
- Wednesday: 7 AM, 9 AM, 8 PM
- Thursday: 8 AM, 11 AM, 2 PM
- Friday: 7 AM, 9 AM, 5 PM
- Saturday: 10 AM, 1 PM, 7 PM
- Sunday: 9 AM, 11 AM, 4 PM
These are the best times to post Facebook Reels — regardless of the timezone.
However, this is just the short answer. Join me, and let’s together explore the best times to post your FB Reels to maximize their chance of going viral.
How to Know: Best Time for Facebook Reels
Honest Answer: It really depends on your posting frequency and audience.
I know, this doesn’t sound nice, but it’s the reality — and in reality, nothing comes easy. So let’s see how to find what works for your page(s).
1. When’s your audience active?
Knowing your audience is crucial for determining the best times to post. Identify their habits and daily routines.
- Use Facebook Insights to analyze follower demographics.
- Identify peak activity hours in different time zones.
- Consider age, occupation, and interests of your audience.
- Tailor your posting times to align with their lifestyle.
2. How well did your previous posts do?
Look at your past Reels and posts to see when you’ve received the most engagement. Use this data to guide future posts.
- Track the performance of previous Reels using engagement metrics.
- Note the time and day of your most successful posts.
- Identify patterns in audience behavior.
- Use Meta Business Suite to gather detailed insights.
3. A/B test your posting times
Experiment with various times and days to see what works best for your audience. Testing helps you discover optimal posting times.
This is one of the best pieces of advice.
- Start by posting Reels at different times throughout the week.
- Monitor engagement rates for each post.
- Repeat this process over a few weeks for accuracy.
- Compare results to identify the most effective times.
4. Look at your industry’s trends
Different industries have different peak engagement times. Align your posting schedule with industry norms.
- Research when your industry sees the most online activity.
- Adjust your posting times based on these trends.
- Follow industry leaders to observe their posting habits.
- Stay updated with changes in social media trends.
5. Use Facebook’s analytics
Facebook offers built-in tools to help determine when your followers are most active. Leverage these tools for better timing.
- Access Meta Business Suite to view audience activity.
- Use Audience Insights to find top locations and peak times.
- Analyze follower activity graphs to spot trends.
- Adjust your posting schedule based on this data.
6. Try new things constantly
Regular monitoring helps keep your posting strategy effective as audience behavior changes over time. Be ready to adapt.
- Stay flexible and responsive to your audience’s needs.
- Review your Reels’ performance regularly.
- Keep track of changes in engagement patterns.
- Adjust your posting times based on the latest data.
FAQ
1. What time should I post on Facebook Reels?
Answer: 9 AM → 12 PM on weekdays.
Peak engagement often occurs on Wednesday and Friday — make sure to adjust based on your audience’s activity and industry trends.
2. What is the best time to post on Facebook for maximum exposure?
Answer: Between 9 AM and 12 PM on weekdays, with peak engagement on Wednesdays/Fridays.
However, specific times can vary depending on your audience’s habits and time zone.
3. How to get more views on Facebook reels?
Answer: Use trending music, add relevant hashtags, and keep your content engaging and under 30 seconds.
Posting consistently and sharing your Reels to your Stories and other platforms can also boost visibility.
Thanks a lot for reading this,
David Ch
Head of the Editing Team at SendShort
