Article last updated on:
August 29, 2024
Initially published on:
September 09, 2024

So you want to go viral editing like Gary Vee so you can post videos on:

  • Instagram Reels
  • YouTube Shorts
  • TikTok
  • (and Facebook Reels)

✨ Fear not, this is the only guide you’ll need.

How to Make & Edit Videos like Gary Vee

The Secret: Gary Vee’s editing has quick scenes, bold text overlays, and high-contrast visuals to keep viewers engaged. He uses direct-to-camera shots and motivational soundtracks to create a dynamic, personal experience.

Surely, that’s just the short answer. Keep reading for more!


1. Fast-Paced Editing

Gary Vee’s videos are known for their rapid, energetic pace. Cut frequently to maintain high momentum and keep viewers engaged.

Here’s a great example:

  • Use quick transitions between clips.
  • Avoid long, unbroken scenes.
  • Integrate dynamic jump cuts.

2. Bold Text Overlays

Text plays a crucial role in Gary Vee’s videos, highlighting key points and adding emphasis.

Editing a repurposed YouTube video for TikTok in SendShort
Add free captions with SendShort

3. High-Contrast Visuals

Gary Vee’s style often features high-contrast, vibrant visuals to grab attention and convey energy.

Check out this video filter:

  • Increase contrast and saturation in your footage.
  • Use bright colors for emphasis.
  • Maintain a clean, uncluttered look.

4. Direct-to-Camera Shots

Gary Vee frequently uses direct-to-camera shots to create a personal connection with viewers.

An example:

5. Motivational Soundtracks

Incorporate energetic and motivational music to match the dynamic tone of the videos.

The perfect example:

  • Choose upbeat tracks.
  • Sync music with the pacing of the video.
  • Adjust volume levels to complement the dialogue.

6. Quick, Informative Cuts

Focus on delivering value quickly with short, punchy segments that get straight to the point.

  • Highlight key messages succinctly.
  • Use text and visuals to reinforce information.
  • Avoid lengthy explanations.

Automate editing in Gary’s style

What if I told you there’s a way to automatically create +10 Gary Vee-style videos… And that they all take about 2 minutes to make?

SendShort is the tool which I’m talking about: it’s a free AI that automatically detects clips which will go viral. It also adds auto-captions just like Gary’s:

Highlighting some of SendShort.ai's features in the short-video editor
Some of Sendshort’s features

You can apply this editing to any of Gary’s videos and upload them yourself — this has the potential to become passive income for you, especially because SendShort has a feature that schedules your content to go live on all the short-form-content platforms.


FAQ: Gary Vee’s Style

1. What camera does Gary Vee use?

Answer: Canon EOS R5 and Sony A7S III.

Gary Vee primarily uses the Canon EOS R5 for its high-quality video capabilities and versatility.

He also frequently utilizes the Sony A7S III for its excellent low-light performance and sharpness.

2. What editing software does Gary Vee use?

Answer: Adobe Premiere Pro.

Gary Vee mainly uses Adobe Premiere Pro for editing his videos. He also utilizes Final Cut Pro for its speed and efficiency in video production.

3. How to make videos like Gary Vee?

Answer: To make videos like Gary Vee, make high-energy content with fast-paced editing and direct messaging.

Use dynamic jump cuts, bold text overlays, and high-quality audio to engage viewers effectively.


Thanks a lot for reading this,
David Ch
Head of the Editing Team at SendShort

About the author

David leads the editing team at SendShort. With this help, the team delivers the latest guides on using your favorite social media apps and creating short-form content.