Article last updated on:
August 21, 2024

How to Get Paid for Instagram Reels

Answer: You can monetize Instagram Reels through brand partnerships, selling products or services, receiving gifts from followers, accepting Patreon donations, becoming an affiliate, or starting a subscriber community.


1. Put out HQ content

Invest in creating visually appealing and engaging reels. Use good lighting, sound, and editing to enhance the quality of your videos.

2. Grow your audience

Increase your follower base by engaging with your audience and using strategic hashtags. Building a large, relevant audience is crucial for monetization.

3. Use Instagram’s features

Utilize Instagram’s features such as Stories and Reels to boost visibility and engagement. These tools can help you reach a wider audience and keep followers interested.

How to share an Instagram Reel to Story
  • Cross-promote Reels in Stories and posts.
  • Use Instagram’s interactive features like polls and questions.
  • Host live sessions to engage with your audience in real-time.

4. Do sponsored content

Partner with brands to create sponsored content. Brands pay for exposure to your audience, providing a direct revenue stream.

@socialwithmc

for any of the aspiring content creators / influencers ✨ let go of the imposter syndrome & the myth that you can only be an influencer when you reach a certain amount of followers. #contentcreator #influencer #creatortips

♬ original sound – socialwithmc
  • Negotiate rates based on your reach and engagement.
  • Ensure sponsored content aligns with your niche and audience interests.
  • Clearly disclose sponsored posts to maintain transparency.

5. Sell your own products

Promote and sell your products or services directly through Reels. Showcase your offerings in an engaging and persuasive way.

Highlighting that an Instagram Reel is a sponsored post
  • Create Reels that highlight the benefits and features of your products.
  • Use calls-to-action to drive viewers to your website or shop.
  • Offer exclusive discounts or promotions to followers.

6. Join affiliate programs

Promote products from other companies and earn commissions on sales. Use affiliate links in your bio and create reels that highlight these products.

Screenshot of sendshort.ai/affiliate
You can join here
  • Choose affiliate programs that fit your niche and audience.
  • Incorporate affiliate products naturally into your content.
  • Track your affiliate performance to optimize strategies.

7. Know your analytics

Regularly review your reel performance to understand what works and what doesn’t. Use insights to refine your strategy and maximize your earnings.

  • Monitor engagement metrics like likes, comments, and shares.
  • Test different content styles and posting times.
  • Adjust strategies based on audience feedback and performance data.

Instagram Reels: Monetization Requirements

Meeting these requirements opens up opportunities like ads on Reels, branded content, and bonuses.

RequirementDescription
Professional AccountMust have a Creator or Business account on Instagram.
LocationUS, Canada Japan, and South Korea
Follower CountMinimum follower count required (varies by program).
Original ContentReels must be original, not reused from other platforms with watermarks.
Compliance with PoliciesMust follow Instagram’s Partner and Content Monetization Policies.
Age RequirementMust be at least 18 years old.
Engagement LevelsHigh engagement rates and consistent content creation can boost monetization.

FAQ

1. Does Instagram pay you for views?

Answer: Yes, Instagram can pay you for views through its Reels Play bonus program.

Earnings depend on the number of views and your eligibility for the program.

2. Do Instagram Reels make money?

Answer: Yes, Instagram Reels can make money through ads, brand partnerships, and bonuses from Instagram’s Reels Play program.

Creators with a large following and high engagement often earn the most.


Thanks a lot for reading this,
David Ch
Head of the Editing Team at SendShort

About the author

David leads the editing team at SendShort. With this help, the team delivers the latest guides on using your favorite social media apps and creating short-form content.