Article last updated on:
August 20, 2024
Initially published on:
August 24, 2024

Want to go viral on Instagram Reels? Think your videos aren’t optimized to do well on Reels specifically Fear not, this is the guide you’ve been looking for.

Over here, our experts have shared the top 8 tips to go viral on Reels!


How to Optimize your Instagram Reels

1. Start with a hook

Use an engaging start to captivate viewers within the first few seconds. This encourages them to watch the entire video.

Related: Best hooks for Reels.

2. Use trending music

Select trending audio tracks and relevant hashtags to boost your Reel’s discoverability and connect with a wider audience.

Related: Instagram’s guide for trending sounds.

3. Add eye-candy captions

Ensure your video is clear, well-lit, and visually appealing. High-quality visuals and sound make your content more engaging and shareable.

Related: Use SendShort for nice captions.

4. Post at the right time

Share your Reels when your audience is most active. Use Instagram Insights to determine the best times to post for maximum engagement.

Related: Best times to post IG Reels.

5. Check Analytics

Monitor key metrics such as views, likes, shares, and comments. Use these insights to refine your content strategy and improve future Reels.


Thanks a lot for reading this,
David Ch
Head of the Editing Team at SendShort

Related: How to check analytics on IG.

About the author

David leads the editing team at SendShort. With this help, the team delivers the latest guides on using your favorite social media apps and creating short-form content.